If you are in the market, you want to purchase any product. There are many shops and stores, you are seeing around you. From which shop or store, you will purchase the product?
According to my experience, here are some things you will look before purchase any product –
Prior Good Experience Matter:
You will go to that shop, where you have prior good experience. Where you have not faced any issues in product purchase, product use, or customer support, you have got a competitive price.
Big Store:
You will choose a big store where you can get a wide range of product categories. Because you can choose the best product according to your need.
Store Location Matter:
You see store locality as well, because there may be differences in product price as well according to store location. Because store rent matters according to location.
Sometimes you purchase products near your location due to time issues or if you need quick service.
Positive Feedback and Reviews:
If you read positive reviews about any store or hear positive. It also matters in making product purchase decisions.
Brand Reputation:
Product brand matters. We pay high prices for branded products. Because those brands have created a positive image via good service, and good quality products.
Customer Service:
If There is good customer support for any product, it also causes product sales. The customer wants good service in less time with the home service option.
Product Warranty:
Product warranty also causes to increase in product sales. If you provide a longer duration warranty than other brand products. It improves user trust and improves product sales.
Payment Option:
If the product price is not affordable for all users, we should provide an EMI option. It can improve sales.
Online Payment Option:
Sometimes users have no hard cash, so we should Provide an online secure payment option as well.
Return and refund Policy:
Easy return and refund policy can be a game-changing or any business sale. If you have trust in your product that your product is good in quality, provide easy return and refund policy with long duration warranty.
Health Care Products:
If the product is related to your health, you will not see product price, you will see product quality. In health care products, price will not matter.
Conclusion:
If you want to increase your product sales, focus on good customer experience, Provide a wide range of product categories, store in a good location, sell products online as well, ask customers to give positive reviews and feedback, and add these on the website. It will help in building the trust of other customers as well, Provide good customer support, provide a long warranty, and provide an easy return and refund policy.
